Always Up-to-Date Guide to Social Media Image Sizes

News, Tips & Tricks

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When creating images and graphics for social media it’s imperative you use the correct sizes for your imagery if you want to be seen as a professional and taken seriously. This begs the question — what sizes should I use?

Searching through help sections for each and every social site or even worse browsing forums takes hours. Luckily there’s a handy guide which is always updated online.

In this quick-scroll world of social media, the visual face of your brand is often times the first thing your audience sees and it might be the one thing they remember. You can’t cut and paste an image and reuse it across all of your social networks — each one has different and constantly-evolving guidelines for images.

To optimize your social presence, you must ensure that the images you’re using to represent you or your brand are the highest quality and the best fit for the various networks and placements. To help, we’ve outlined the best image sizes for each social network and image types; and to ensure you’re as up-to-date as possible, we’ll revise the article as the networks change their formats.

Read the rest at ttp://sproutsocial.com/insights/social-media-image-sizes-guide/

How to write a killer product description

Tips & Tricks


Do you have an online store? Are you thinking about opening one? Whether you have a large online store or a small Etsy shop, the way you list your products can have a dramatic effect on your sales.

Here are some basic tips for writing a great product description:

https://www.freelancersunion.org/blog/2014/04/21/how-write-killer-product-description/

The Tragic Password Mistake Hackers Are Hoping You’ll Make

News


You’re smart. You don’t use passwords like the perennial 123456 and qwerty. Or even slightly better ones, like Cassie86 or Cubs1908. Because you put some thought into them, your passwords are better than those, right?

Maybe. But unless you avoid a little-known mistake recently uncovered by password researchers, there’s a good chance your passwords will still be far easier for hackers to crack than you think.

http://www.alternet.org/tragic-password-mistake-hackers-are-hoping-youll-make

Why should I use WordPress? Isn’t my old site good enough?

Tips & Tricks

Why do I need to switch to WordPress?

WordPress has evolved through out the years into a versatile content management system (CMS). While you can still use WordPress to create a simple blog, now it also allows you to create fully functional websites and mobile applications.

The best part about WordPress is that it’s easy to use and flexible enough for just about anything. Want a website that’s as easy to update as writing and sending an email? Look no further – WordPress powers over 75 million sites on the web, a number that grows every single day.

Creating a new post or page in WordPress and uploading some images is simplicity itself, to the point that real technophobes can use WordPress without feeling intimidated.

At the same time, however, there’s loads of functionality at your fingertips. It’s easy to ignore things you don’t understand, and then gradually learn more and more.

WordPress empowers you to make changes to your website whenever you want – including at 2 am on a Sunday morning, without necessarily requiring our intervention or a bill from us. Still want help and don’t want to learn a THING? No problem shoot me an email and i will bill you at $15 per hour.

Your website can grow with you – even if you end up building out to 1,000 pages. The big boys, like CNN, use it, as well as the landscaper down the street. Big or small, WordPress can handle it – especially if you have a well-thought out design.

your website can keep moving forward as the Web does. And since all of your content lives in a database, you can keep updating your design without having to worry about transferring every page you ever created by hand, and ending up with broken links. Just drop a new design on that existing chassis and keep creating.

WordPress is ready for the mobile web. If you assume your customers are visiting your website from a full-sized computer, think again. Mobile website usage is exploding. If your website doesn’t look great and work well on a smartphone or tablet your customers will skip your site and go somewhere else.

Many WordPress themes are designed to be responsive (aka mobile-friendly), meaning your customers won’t be challenged to use your website on their smartphones. And the WordPress dashboard is designed to work on smartphones as well as full-sized PCs — so you can easily manage your website from anywhere.

WordPress is mature. WordPress is over ten years old. During the past decade WordPress has been refined, tested, and enhanced. In the process it has evolved into a world-class web publishing system.

WordPress is open source. Unlike other website building tools WordPress is open source and free from commercial restrictions and limitations. That means you can use the software anyway you choose and host your website anywhere you choose. All without fear that changes in someone else’s business model will have an adverse impact one of your most important business assets.

When you choose WordPress you have complete control over your website. As a business owner that may be the ultimate reason to use WordPress.

h/t http://wpapprentice.com/

fb page admins — how to reclaim part of your missing audience

Tips & Tricks

Isn’t Facebook supposed to be the magical tool that levels the playing field for small business, non-profits, and grass roots movements? Once upon a time, maybe…but not so much now.

Last week, an interesting (and by “interesting” I mean “stunning“) tidbit began appearing at the bottom of status updates posted by page admins, visible only to them—the number of people each post reached, accompanied by the percentage of their total fan base it represented.

The number shown doesn’t represent the number of your fans online at the moment; it’s the abysmally small number Facebook bothered to publish in newsfeed

http://alwaysupward.com/blog/for-fb-page-admins-how-to-reclaim-part-of-your-missing-audience/

Tumblr Now with ads

News

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Tumblr has decided to change its tune about ads. Starting May 2, it will sell the featured post spot on the user dashboard to highlight sponsored posts. “We’re pretty opposed to advertising,” CEO David Karp told the Los Angeles Times in 2010. “It really turns our stomachs.” But for the free blogging service, the stomachs of its investors are more important at the moment.

The ads won’t be shown on the blogs themselves, but rather in the Radar section where Tumblr users log in. That screen highlights popular posts now, but starting next month, it will show paid content instead.

tumblr president john maloney resigns as ad campaign rolls out